Creative catalyst and design leader helping brands with purpose emotionally reverberate.

Design
Strategy
Brand experience
Creative direction

I’m a creative director, designer & strategist living and working in the Bay Area. For the past year+ I’ve been raising the standards for brand experience and marketing communications at Sumo Logic. I’m passionate about creativity’s essential position in data-driven ecosystems, and equally committed to building design systems that evolve with input. 

Prior to Sumo Logic I experienced how good design is good business at IBM, and before that I worked at Iron Creative leading a team of designers to build Iron’s B2B program. I refined my design craft at Planet Propaganda, in Madison, Wisconsin. 

Email
lindsey.s.selden@gmail.com